BIRMINGHAM, Ala. — Benson Orcutt has been hired by ESPN Events, a division of ESPN, as an Associate Manager, Events, working with the Birmingham Bowl.  

Orcutt comes from Samford University where he was the Director of Marketing. In his role, he will be  overseeing various aspects of the Bowl, including social media, website, publications and group ticket  sales. He will also assist with sales support and oversee a number of Bowl committees.  

Orcutt is from Dallas, Texas, and earned a Bachelor’s degree in Marketing from the University of  Alabama in May of 2011. While at Alabama, Orcutt served as a women’s basketball practice team player  under then head coach Wendell Hudson in 2009. Orcutt and his wife Anna Kathryn reside in Homewood  and have one child.  

“I am very excited about this great opportunity to join the talented team at ESPN Events and the  Birmingham Bowl. I look forward to building relationships in our city and to raise attendance and  excitement around the bowl game. I hope to help our team at ESPN Events continue to make a positive  impact on the local economy through the Birmingham Bowl, as well as to help families create long-­‐ lasting memories by attending our event,” said Orcutt.

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About ESPN Events

ESPN Events, a division of ESPN, owns and operates a portfolio of collegiate sporting events nationwide. In the 2025-26 academic year, the 35-event schedule includes three early-season college football kickoff games, 17 college bowl games, 10 college basketball events, two college volleyball events, the premiere regular season college softball and gymnastics events, as well as the Band of the Year National Championship. Collectively, these events account for over 400 hours of live programming on ESPN platforms, reaching 60 million viewers and attracting more than 650,000 annual attendees. Each year, the portfolio of events features more than 20 Division I conferences and hosts over 4,000 participating student-athletes. With satellite offices in more than 10 cities across the country, ESPN Events builds relationships with conferences, schools and local communities, as well as providing unique experiences for teams and fans.

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Local Media Contact:
Heather Jeffcoat, 205-515-1972 or [email protected]
Danny Chi, [email protected]
Andrea DiCristoforo, [email protected].