BIRMINGHAM, Ala. — Tickets to the 2021 TicketSmarter Birmingham Bowl are now on sale.
The 15th TicketSmarter Birmingham Bowl will be played on Tuesday, December 28, at 11 a.m. CT at the 40,939-seat Protective Stadium and will feature teams from the Southeastern Conference and the American Athletic Conference.
“We are very excited to be celebrating the 15th TicketSmarter Birmingham Bowl at our brand-new venue,” said Mark Meadows, TicketSmarter Birmingham Bowl executive director. “We know that everyone attending the game will enjoy the premium seating options and other amenities that are available, and our fans can guarantee their seating locations for future years by purchasing tickets to our inaugural game at Protective Stadium.”
Tickets can be purchased here. All seating is reserved, with ticket pricing starting at $30. Fans will receive a 15% discount on all tickets purchased before midnight on September 15 by using promo code BOWL21. All tickets will be delivered digitally for 2021.
In commemoration of the 15th anniversary of the TicketSmarter Birmingham Bowl, a new logo will be used for this Bowl season. Click here to download the new logo for media usage.
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TicketSmarter is a proud member of the Digital Ally Companies (NASDAQ: DGLY). With more than 48 million tickets for sale, TicketSmarter enables customers to experience the power and excitement of live events. TicketSmarter also works alongside numerous charitable partners, including St. Jude Children’s Research Hospital, the V Foundation, and the Quarterbacking Children’s Health Foundation.
TicketSmarter is the title sponsor of the TicketSmarter Birmingham Bowl with ESPN Events and the official ticket resale partner of Rose Bowl Stadium. Additionally, TicketSmarter is the official ticket resale partner of over 35 collegiate conferences, 300+ universities, and hundreds of events and venues nationally.
To learn more about TicketSmarter, visit TicketSmarter.com, and follow @TicketSmarter on Facebook, Twitter, and Instagram.
For more Birmingham Bowl information, please visit birminghambowl.com. For up-to-the-minute information, please follow our social handles on Facebook, Twitter, Instagram and LinkedIn.
ESPN Events, a division of ESPN, owns and operates a portfolio of collegiate sporting events nationwide. In the 2025-26 academic year, the 35-event schedule includes three early-season college football kickoff games, 17 college bowl games, 10 college basketball events, two college volleyball events, the premiere regular season college softball and gymnastics events, as well as the Band of the Year National Championship. Collectively, these events account for over 400 hours of live programming on ESPN platforms, reaching 60 million viewers and attracting more than 650,000 annual attendees. Each year, the portfolio of events features more than 20 Division I conferences and hosts over 4,000 participating student-athletes. With satellite offices in more than 10 cities across the country, ESPN Events builds relationships with conferences, schools and local communities, as well as providing unique experiences for teams and fans.
Follow ESPN Events on Facebook, Twitter/X and YouTube. ESPN Events Press Kit
Local Media Contact:
Heather Jeffcoat, 205-515-1972 or [email protected]
Danny Chi, [email protected]
Andrea DiCristoforo, [email protected].
